Thursday, 29 November 2012

Requesting permission from Atlantic records.

The artist of the potential song we would like to use for our music video is Delilah, who is signed to the record company; Antlantic records.
We understand the copyright terms and conditions (see below) and that we must ensure we have atleast requested permission from the artist's record label.

The dictionary definition of Copyright is:
"the exclusive right to make copies, license, and otherwise exploit a literary, musical, or artistic work, whether printed, audio, video, etc.: works granted such right by law on or after January 1, 1978, are protected for the lifetime of the author or creator and for a period of 50 years after his or her death."

Meaning, by owning the copyright to a piece of music (e.g.) you have the right to produce as many copies of that piece of music as you choose. Also, you have the right to allow others to use your work, with a copyright licence. Without your consent, if a person were to use your material, it would be recognized as copyright.

Below is an email we sent to Atlantic records, requesting consent to use the song for profit and advertisement free purposes.

We immediately received a reply from Antlatic records:

However we are still waiting for clarification email offering permission from the company.

Friday, 23 November 2012

Downloading music for dance

Unfortunately, when it came to recording the dance as a group in the drama room, we didn't have the music we needed available as there were no computers/laptops around for us to find the song on YouTube. We were also struggling to find the song on YouTube off our phones and it meant that we couldn't record until the problem had resolved. I brought the song off iTunes so that it was saved in my music library and I could play it out loud whilst we record, and then mute the clip, so that the song could play over it. This proved to be a lot easier than potentially having to change the setting for recording the dance so that we could play the song off computers.

Thursday, 15 November 2012

Shooting Script

Today we began our planning, starting with a first draft of the shooting script for our video. We understand that there may be necessary changes to the script when we consider other ideas or want to adapt the original ideas we have, therefore we are classing this as our first draft shooting script.

Bold - Song timing, shot number/location and camera angles etc
Italic - Content during that shot
Courier font - highlighting camera angles/intention for editing
Underline - names of cast

0:00-1:13 -

Shot number: 1
Shot location: Woods
Camera angle/composition: P.O.V (point of view) establishing shots
Including; setting, including woods/trees/sky (nature)

Including opening credits.

0:13-0:36 - Shot number: 2

Shot location: Possibly drama room as we are aiming for a black background
Camera angle/composition: Vary between mid shots/close up shots

Individually lip syncing lyrics
Fran: "I've been waiting for you, it's been so long"
Laurie: "I knew just what I would do, when I hear your song"
Jodie: "The next thing I felt was you, holding me close"
The screen will split vertically 3 ways with each of our faces individually in each section.
All lip sync:
"What am I gonna do? I let myself go"
Black screen (approximately only 1 second)

0:36-0:42 -

Shot number: 3
Shot location: This shot will be filmed in a room with a green screen however only a black screen will be visible, therefore the setting will not be shown
Camera angle/composition: Extreme close up (lips only on screen)
Jodie: "Nothing left to say"
Laurie: "Take my breath away"
Fran: "Whispering your name"
Jodie: "Tie me up in chains"
Fran: "No-one puts it down like me"
We are also considering a 'grid-like' effect here for our lips - which we will later consider further in the editing process.

0:42-0:47 -

Shot number: 4
Shot location: Drama room
Camera angle/composition: Mid shot/tracking
Sitting in chairs in a circle back to back. Camera will track the circle whilst we each break the fourth wall.

0:47-0:54 -

Shot number: 5
Shot location: Woods/Drama room
Camera angle/composition: Variety of Jump cuts (created in the editing process)

0:54-0:55 - 

Shot number: 6
Shot location: Wods
Camera angle/composition: Close up (of male fist)

0:55-0:56 -
Shot number: 7
Shot location: Woods
Camera angle/composition: Close up (of male wearing fangs)

0:56-0:57 -
Shot number: 8
Shot location: Woods
Camera angle/composition: Close up (of male eyes)

0:58-1:10 -

Shot number: 9
Shot location: School stage
Camera angle/composition: We will be using a tripod for this shot, as we are all included therefore we cannot individually film eachother - so the camera angle we will be using is a wide shot, for us all to be seen.
12 seconds of synchronized dancing performed by all 3 of us.

1:10-1:21 -

Shot number: 10
Shot location: Woods
Camera angle/composition: Montage of several shots from the following angles:
Tracking from behind whilst subject is running
Close up of hand dragging across the wall with blood

1:22-1:34 - 

Shot number: 11
Shot location: Woods
Camera angle/composition: This will be another montage of shots. We intend on using split screening in this shot (through the editing process), to portray a 'reminiscent' feel for the viewer, as though each of the characters are having flash backs - this will be shown by a montage of approximately three shots, which will be:
Laurie appearing innocent, being followed by the evil character, whilst being elsewhere in the shot appearing evil whilst watching herself being followed.
Fran appearing innocent whilst being captured by the evil character, whilst being elsewhere in the shot appearing evil and witnessing herself being captured.
Jodie appearing innocent whilst it is indicated that Jodie has been bitten by the evil character, whilst being elsewhere in the shot witnessing herself being harmed/bitten.

1:34-1:39 - 

Shot number: 12
Shot location: School stage
Camera angle/composition: Close up (only head to waist on camera) Fran with a males arms wrapped around her/covering her mouth - Fran suddenly breaks away when lyrics 'freedom' are sang.

1:39-1:45

Shot number: 13
Shot location: Woods
Camera angle/composition: Close up, tracking male from behind as he walks away from the camera

1:45-1:52

Shot number: 14
Shot location: Drama room
Camera angles/composition: An array of mid shots and close ups of Laurie (myself), Fran and Jodie making sharp movements which we intend to edit into jump cuts

1:52-1:56 -

Shot number: 15
Shot location: Woods
Camera angles/composition: Extreme close ups of particular features, e.g. eyes and fangs (however female features/contrast to 0:54-0:57 where male features were revealed)

1:57-2:05 -

Shot number: 16
Shot location: Drama room/School stage
Camera angles/composition: Montage of shots, close ups of mouth/fangs/screaming, wide shots of sharp body movements and banging doors (to suite lyrics)

2:05-2:08

Shot number: 17
Shot location: Woods
Camera angles/composition: Extreme close up of eyes looking from left to right

2:08-2:21

Shot number: 18
Shot location: School stage
Camera angles/composition: We will be using a tripod for this shot, as we are all included therefore we cannot individually film eachother - so the camera angle we will be using is a wide shot, for us all to be seen.
13 seconds of synchronised dancing performed by all 3 of us.

2:21-2:24

Shot number: 19
Shot location: Woods
Camera angles/composition: Tracking male subject from behind - mid close up

2:24-2:26

Shot number: 20
Shot location: Woods
Camera angles/composition: Zooming into male, graduating mid close up/close up/extreme close up

2:26-2:30

Shot number: 21
Shot location: Woods
Camera angles/composition: Panning circular around the male

2:30-2:33

Shot number: 22
Shot location: Woods/partially black background (will be edited with lighting)
Camera angles/composition: Close up of Laurie, Jodie and Fran - to appear as a P.O.V (point of view) shot from the males point of view how he sees the females

Saturday, 10 November 2012

Choice of song

The song we have chosen for our music video is Delilah - Go.

We have chosen this song for the following reasons:

The relevance and lyric suitablitity to our new idea.
Since we have discussed our new video idea, we felt that this song in particular suited the genre we were aiming for. The mysterious 'vampire' theme suited the lyrics to this song as we discovered a subliminal purpose to the lyrics. For example:

Climbing up the walls (Trying to escape)

Banging down the doors
Knowing that you hear my scream (Screaming, powerless and suffering)

But oooh your love's so cruel (The power the male has over the girls and ability to be cruel/malicious)
You make wanna go, go, go, go, go oooh
Oooh all the things you do
You make me wanna go, go, go, go, go, go oooh

Captured effortlessly (Effortlessly captured by the male character)
That's the way it was (Out of their control)

We also really liked the atmosphere and tone created in the song. The pace of the lyrics that varies between slow to fast, creates an 'eerie' tone that accompanies our vampire theme suitably.

Thursday, 8 November 2012

Target audience research

I have created a questionnaire based on the public's music taste. I have given the questionnaire to 10 males and 10 females of various ages, (in order to ensure the results would not be biased) - this will also allow me to precisely determine the target audience for the music video I am producing with my group.

Below is the questionnaire I gave out.





















My research discovered that:

3 Females were aged 15-18, Three of which liked Pop music.3 Females were aged 19-22, Two of which liked Pop music, and 1 of which liked Drum and Bass.2 Females were aged 23-27, Both liked Indie music.1 Female was aged 28-30 and liked Classical music1 Female was aged 36-40 who liked Country.This proves that females within the age ranges of 15-18 and 19-22 like Pop music the most.
The research I gained from males proved that:5 males were aged 15-18, 4 of which liked Pop music and 1 of which preferred RnB.3 males were aged 19-22, 1 of which liked Pop music and 2 of which preferred House.1 male was aged 23-27, and 1 male was aged 27-30 - both of which liked Rock music.The final male I asked was aged 36-40 and liked Country music.This proves that the majority of males aged 15-18 liked Pop music - which is distinctively similar to 15-18 year old females. Therefore our target audience is prominently aged 15-18 however Pop music is also popular with the age range of 19-22 more than others.Finally, 7 out of 10 females and 6 out of 10 males said they prefer a video with an integration of both performance and narrative based aspects.


Friday, 2 November 2012

What makes a 'good' music video?

I believe that to make a music video that is going to appeal to a wide audience it's important to understand the public's point of view of what makes a music video good, or atleast what they prefer a music video to contain.
I gave this questionnaire to 30 people and narrowed down the results I received to an even number with an equal ratio between gender and age, which consisted of:
4 boys below 18
4 girls below 18
4 men 18-30
4 women 18-30
4 men 30+
4 women 30+
This is the questionnaire I produced:
















The graphs below provide the statistics I gained from fourth question in the questionnaire:
"Please circle whichever of the following you prefer in a music video"
As you can see, having the artist included in the video was a preference that the public chose, although unfortunately as we intend on having a famous artist's song for our song, e.g. if we were to make a video to one of Taylor Swift's songs - it would be impossible to include Taylor Swift! However, as a group we intend on 'pretending' to be the band who have created the song, so it would be useful for us to be in the video too as I have learnt that this is what the public favour!
The graph below displays that, the majority of people I asked preferred music videos that consisted of a wide variety of people. This is fortunate for our research because we intend on being in the music video ourselves, whilst also potentially having other characters.
Similarly to the results above, the public also chose a variety of settings as their preference for music videos. We are going to ensure we film our music video in various places, to keep the viewers interested and to avoid a simplistic and repetitive video.

Thursday, 1 November 2012